Today’s consumer is looking for more than a transaction…they want a memorable, one-of-a-kind experience. Here’s how experiential retail helps you provide that.
An independent dealer’s store design should reflect their unique product mix. These questions help us determine the direction of a client’s retail design project.
Gen Z is reshaping the retail world. Learn how this generation stands out as consumers, and how reaching and retaining the Gen Z buyer is a different ballgame.
Get an inside look at how Miller Wittman helped one client develop a channel program to more effectively engage their channel and meet their corporate goals.
Learn how Miller Wittman helped one client build a strong go-to-market strategy in this discussion with Julie Stange of Pentair’s Water Solutions segment.
Consumer behavior is complex. Consider these five common influences on consumer behavior as you develop your marketing, sales, and merchandising strategies.
Understanding consumer behavior can help you build more effective strategies, improve your products and services, and convert more customers. Here’s how.
Drive traffic and sales with in-store customer experiences engineered to consider your customers’ needs and values before, during, and after each sale.
Abdicating your brand by allowing retailers to drive your brand experience and customer journey means letting them do what they were made to do.
Your store’s design plays a powerful role in a customer’s first impression. Here’s how great retail design ensures your store will make the cut with consumers.
eCommerce is eating up a rapidly expanding piece of the retail pie. Yet the in-store experience remains a crucial part of delivering a vibrant customer experience.
What you need to know about utilizing constants, variables, and digital for effective retail design that delights customers, minimizes cost, and maximizes sales.
Our clients have varied reasons for hiring Miller Wittman, from our established skill set and extensive experience to referrals from trusted industry colleagues.